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Singles’ Day: online shopping becoming China’s new normal as record sales build on pandemic boost

Summary:
[unable to retrieve full-text content]Online shopping is becoming increasingly commonplace in Chinese consumers’ lives, and nowhere was that more evident than the Singles’ Day shopping extravaganza that peaked on Wednesday.E-commerce had already seen a massive boost this year amid the coronavirus pandemic, with shoppers reluctant or unable to venture out to bricks-and-mortar stores.Singles’ Day – the November 11 celebration that gets its name from the four ones in 11.11 – annually generates far more revenue than that of the…

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[unable to retrieve full-text content]
Online shopping is becoming increasingly commonplace in Chinese consumers’ lives, and nowhere was that more evident than the Singles’ Day shopping extravaganza that peaked on Wednesday.E-commerce had already seen a massive boost this year amid the coronavirus pandemic, with shoppers reluctant or unable to venture out to bricks-and-mortar stores.Singles’ Day – the November 11 celebration that gets its name from the four ones in 11.11 – annually generates far more revenue than that of the…

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